[Case Study] Sastaticket, Pakistan’s Largest Online Travel Agency, Completes Onboarding & Goes Live Within Just 5 Weeks!

Kinjal Shah
2 min readOct 13, 2020

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Originally published on WebEngage.

Customer onboarding is an integral part of the customer experience at WebEngage. We understand that if you’re running a fast-growing business you would want to get started with the platform instantly.

So we go the extra mile to make sure that our customers can get started with our Marketing Automation dashboard in no time to achieve their desired goals through user engagement and retention initiatives.

Here’s a story of how Sastaticket, Pakistan’s largest OTA brand, was able to complete the integration process and go live with some crucial engagement campaigns within 5 weeks.

Sastaticket’s mission is to democratize and make travel easier and more efficient for millions of travelers in Pakistan. It offers a full slate of travel products that include online reservation facilities for domestic and international flights, hotels, and holiday packages, all with the highest service standards.

Today, Sastaticket has the most extensive inventory of domestic hotels with over 100,000 hotels and global properties listed on its app and website.

After trying a bunch of marketing automation platforms available in the market, Sastaticket was looking for a permanent solution that helps them solve the challenges centered around data unification, multi-channel communication, and increased travel bookings. Moreover, the team at Sastaticket wanted to associate with a platform that provides:

  • Quick and hassle-free onboarding and product integration
  • Dedicated customer support
  • Continuous product and growth guidance

Sastaticket discovered WebEngage through Orangefox, our partner in Pakistan, and decided to adopt the WebEngage Marketing Automation Dashboard.

If you want to get detailed insights about Sastaticket’s extraordinary onboarding experience, you must check out the detailed version.

WebEngage in action

The Customer Success Manager at WebEngage caught up with the stakeholders at Sastaticket to get an in-depth understanding of the use cases & challenges. We mutually chalked up industry-relevant tracking plans and best practices along with realistic timelines for every deliverable.

Once the integration was completed, we helped the team at Sastaticket to go live with the primary use cases like increasing travel bookings on the website/app and accelerating the sign-up process among others.

Get all the insights in the detailed version of the success story right here!

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Kinjal Shah
Kinjal Shah

Written by Kinjal Shah

Content Marketer @ WebEngage. Logophile. Creative. Child at heart. Free spirit. Founder @ Smallogs.

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