FinTech All Eyes Here. I Am About To Throw Top Actionable And Exclusive Growth Hacks Your Way!
This content was originally hosted on WebEngage
We are all known to the fact that, the Indian FinTech rather digital payments industry is booming like never before. This is the best time to enter the market and rock the road. Of course, payment and data security, legal regulations and trust and loyalty-building are top priorities.
So, we at WebEngage thought of breaking down the entire science of how FinTech businesses can grow 10X despite all the hurdles that huddle up.
In the 8th episode of Engage, our homegrown podcast series, we decided to bring in a marketing practitioner how is passionate about both digital payments and growth marketing. Udayan Walvekar of Razorpay, India’s budding FinTech, was our natural choice.
In this exclusive tête-à-tête, Udayan shared meaningful insights into:
i. Why customer feedback is important while designing an extraordinary product?
ii. How collaboration among the Tech, Customer Service and Marketing teams leads to better growth marketing?
iii. What is the north star metric that really matters in product marketing and how to find it?
Listen to this podcast now and here.