Hey There! Here Are The 8 Tips to Boost Mobile App Download for Android & iOS

The content underneath was originally published on the WebEngage blog.

What do you think is the number of apps on Google’s Play store & Apple’s App store today? Take a wild guess.

According to Statista, today there are approx 2.47 million apps on the Play store while App Store comes in at second with approx 1.8 million apps.

Do you think that’s an intimidating number? Read on.

As per App Annie’s State of Mobile report 2019, of the 10 biggest mobile markets in the world, mobile users in 7 countries have more than 90 apps installed in their phones at any given time. (Indians are at a little less than 70)

How many they constantly use? — Not even 40.

As you can see, the aforementioned numbers are a testament to the fierce competition you can find yourself in, if you’re launching a mobile app. But when there are over 5 billion mobile users in the world, you cannot just NOT have an app for your business today.

Trying to break through all the noise and make your app stand out, takes more than just a great UI / UX or non-conventional offerings today.

While there’re many different types of campaigns you can run to help you get more users or have different strategies to market your app, oftentimes, a few little-known ways can also help you score a home run.

Doesn’t matter if you already have a web-based audience you want to persuade to download your app, or if you’re a mobile-only firm, these eight little-known ways can help you increase your app downloads.

  1. Get More Reviews with an App Plug-in
  2. Try Influencer Marketing Campaigns
  3. Put a Link to your App in your Email Signature
  4. Create a Demo Video
  5. Create a QR Code for your App
  6. Upload your App to Alternative App Stores
  7. Host a Giveaway
  8. Write a Guest Post

Get all the details right here.