India’s mobile games market will be worth $1.1 billion by 2020, NASSCOM

Now that’s a shocking number, isn’t? I’d say no. Read on to know, “Why?”

“I used to think that India doesn’t have a gaming culture and people don’t have money. But, that’s not the scenario.” — Bharat Bhatia, VP Marketing at Junglee Games.

We, at WebEngage, recently recorded a powerpack podcast, under our line ‘EngageCast’, with the VP of Marketing at Junglee Games — a leading skill games company in India — Bharat Bhatia.

Bharat being a marketing professional is of the opinion that, the gaming culture was always there, it was just purely, people didn’t have 3G or 4G handsets. It used to be like a privilege that only if I have an Xbox then I used to be a gamer. Now you can be a gamer on your phone.

Apart from reachability, the Indian gaming industry faces a multitude of challenges and Bharat is here to shine some light on these challenges as well the plus points of being a gamer and being in the industry!

Listen to all of it right away!